Last updated: February 2025
Lemon Crepe & Coffee Co. ("we", "us", "our") operates a customer loyalty programme. We are the data controller for the personal data collected through this programme.
Contact: south_williamstreet@lemonco.com
We collect the minimum data necessary to operate the loyalty programme:
| Data | Purpose | Legal Basis |
|---|---|---|
| Name | Identify you on your loyalty card | Contract (performance of loyalty programme) |
| Email address | Account identification; send reward notifications | Contract; Legitimate interest |
| Phone number (optional) | Contact you about rewards if needed | Consent |
| Points balance & transaction history | Track and manage your loyalty rewards | Contract |
| Visit history (date/time) | Record visits for points allocation | Contract |
| Device token (Apple/Google Wallet) | Update your loyalty card on your phone | Contract |
Your digital loyalty card includes our business location coordinates. This allows your phone's wallet app (Apple Wallet or Google Wallet) to display your loyalty card on your lock screen when you are near our premises.
This location check is performed entirely by your phone's operating system -- we do not receive, track, or store your location at any time.
You can disable this feature in your phone's wallet app settings or by removing the pass from your wallet.
Your data is used solely to operate the loyalty programme. Specifically, we use it to:
We do not use your data for marketing, advertising, profiling, or any purpose other than operating the loyalty programme.
We do not sell, rent, or share your personal data with any third parties for marketing purposes. Your data may be processed by:
We retain your loyalty data for as long as your account is active. If you request deletion or have had no activity for 24 months, we will delete your personal data. Transaction records may be retained in anonymised form for business reporting.
Under the General Data Protection Regulation, you have the right to:
To exercise any of these rights, contact us at south_williamstreet@lemonco.com. We will respond within 30 days.
We protect your data using industry-standard security measures including encrypted connections (HTTPS/TLS), secure database storage, and access controls. Wallet pass authentication uses unique tokens per customer.
The loyalty programme is not directed at children under 16. We do not knowingly collect data from children. If you believe a child has signed up, please contact us.
We may update this policy from time to time. The "last updated" date at the top will reflect any changes. Significant changes will be communicated via your wallet card or email.
If you have any questions about this privacy policy or your data, contact us at:
Lemon Crepe & Coffee Co.
55 Tymonville Road, Dublin
south_williamstreet@lemonco.com